Mixed Messages.
Exhibit A.
Exhibit A.
"The Washington Mystics Foundation is a national non-profit organization dedicated to improving and maintaining the total health and well-being of youth. The initial focus of the foundation will be in the area of childhood obesity prevention." (Source: Washington Mystics Foundation)
Exhibit B.
Exhibit B.
"As part of a sponsorship of the WNBA's season-opening week, the [McDonalds] fast feeder's logo will appear on the front of all 14 team jerseys during early-season contests, including three nationally televised games. The WNBA designed the McJerseys to help the Golden Arches launch its Southern-style chicken breakfast sandwich, which is being hyped with a national sampling effort May 15, two days before the women's basketball league's season kickoff." (Source: Advertising Age)
4 Comments:
Ouch! That's bad! I'll just get my chicken breakfast sandwich from Chick-Fil-A, thank you very much.
Money trumps health yet again!! Sounds McIcky!!
This is like the Virgina Slims Tennis Touranment having proceeds going to the American Cancer Society.
Those southern-style breakfast sandwiches sound like cobblestones paving the path to southern-style obesity!
C&OSpence
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